Austria
Bulgaria
Croatia
Czech Republic
Denmark
Estonia
Finland
France
Germany
Greece
Hungary
Ireland
Italy
Latvia
Lithuania
Luxembourg
Netherlands
Norway
Poland
Portugal
Romania
Russia
Serbia
Slovakia
Slovenia
Spain
Sweden
Turkiye
United Kingdom
Argentina
Aruba
Bolivia
Brazil
Chile
Colombia
Costa Rica
Dominican Republic
Ecuador
El Salvador
Guatemala
Honduras
Mexico
Panama
Peru
Puerto Rico
United States of America
Uruguay
Bahrain
Israel
Jordan
Kuwait
Lebanon
Oman
Pakistan
Palestine
Qatar
Saudi Arabia
South Africa
United Arab Emirates
Australia
Bangladesh
India
Indonesia
Japan
Kazakhstan
Malaysia
New Zealand
Philippines
Singapore
South Korea
Sri Lanka
Taiwan (Chinese Taipei)
Thailand
Vietnam
Our sustainability focus areas are determined through a thorough materiality analysis of the expectations and requirements of key stakeholder groups, including customers, government and civil society representatives, analysts, suppliers, local communities and others. The materiality assessments we conduct form the basis of our reporting.
Our materiality matrix is subjected to frequent reviews and we regularly ensure that our strategy and reporting are in line with expectations by engaging with an external stakeholder panel, representing key stakeholders. We also benchmark our practices and objectives against standards provided by industry organizations such as the World Business Council for Sustainable Development (WBCSD) as well as peer companies.
The most recent stakeholder engagement process was conducted in early 2020. Some 300 stakeholders of our Business Areas were consulted, providing more than 400 hours of interviews. In addition, more than 40,000 comments from our annual employee Engagement Survey were analyzed.
Based on the resulting information, we developed an updated materiality matrix for each of our four Business Areas. These matrices were then used to draft our Group’s materiality matrix, as well as the targets and focus areas for our sustainability strategy 2030.