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To help champion our role in driving sustainable technology and performance, ABB has two ambassadors within the ABB FIA Formula E World Championship: Sébastien Buemi (Nissan e.dams) and Simona de Silvestro (Tag Heuer Porsche).
Sébastien Buemi has competed in ABB Formula E since it began in 2014, winning the drivers’ championship in Season 2. He currently races for Nissan e.dams and with 13 wins, holds the record for the most victories in Formula E. The 32-year-old continues this season as one of our ambassadors in ABB Formula E, to help convey our key values around e-mobility and sustainability.
Buemi’s participation in ABB Formula E continues his long career in single-seater race cars. After successful formative years in go-karts, Buemi moved to the Formula BMW Championship before progressing up the motor racing ladder. His consistently strong performances in other racing categories caught the eye of Red Bull, who signed him to drive for their Toro Rosso junior team in 2009, making him the first Swiss Formula 1 driver since 1995. Buemi competed in 55 Formula 1 Grands Prix for the team between 2009 and 2011 and remains test and reserve driver for Red Bull Racing.
Buemi has also been a leading light of the World Endurance Championship (WEC) for many seasons, winning accolades including three victories in the 24 hours of Le Mans (2018, 2019 and 2020) and the WEC title in 2014 and 2018/19.
"I feel that people today accept motorsport better if it has a proper message like Formula E" said Buemi. "We're trying to develop a platform that will convince people that electric mobility is the future. We showcase how much the batteries are developing, how much the cars are becoming faster and I think we are changing a little bit the vision of the general public on electric mobility"
Simona De Silvestro, one of the world’s leading female racing drivers, joined us as an ambassador for Season 5 of the ABB Formula E Championship. She is currently the test and development driver for the Tag Heuer Porsche Formula E Team - Porsche's first female works driver.
De Silvestro became the first woman to score points in the all-electric series in 2016 and she has recorded several other notable motorsport achievements. In 2010, racing in America, she was named ‘Rookie of the Year’ for the world-famous Indy 500 race and in 2014 she test-drove for the Swiss Sauber Formula 1 team. Since 2016, De Silvestro has raced in the Australian Supercars Championship.
Nicknamed ‘The Iron Maiden’ by her rivals on account of her competitive determination, De Silvestro believes gender should not be a deciding factor in motorsport, stating “Gender doesn’t matter when you’re doing 225 km/h into a turn”.
"I’m delighted to be part of such an exciting partnership as ABB and Formula E" said De Silvestro, "particularly as the championship is growing in strength every year. Its values relating to sustainability and e-mobility are such important topics for all of us and I'm proud to be able to contribute to their shared mission."